Video Case Study – Shanghai Dolly Singapore

(Click to view hosted video) Project managed the creation of Whispir’s first video customer story, including: Negotiating the customer’s participation in the video Storyboard and scripts Booking an international, Singapore based film crew Managing shoot logistics remotely from Melbourne Overseeing the editing and post-production Syndicating the video on Whispir’s blog and social channels, and reformatting for use by SG based …

Nextgen Group – Data Centre Buyer’s Guide

– Industry and Positioning Research; Article Writing   This eGuide was the feature piece in a series of seven articles and supporting eDMs, created for NextGen Group (Australia’s largest premium data centre provider) to support the launch of their new tier 1 data centres. Conducted detailed industry research, including interviews with several of NextGen’s thought leaders and key customers, to …

NEC Customer Experience Slideshare Infographic Cover

NEC Customer Experience Slideshare Infographic

– Subject and Positioning Research; Infographic Writing and Layout   Contracted by NEC to create a series of content assets to support the launch of their Customer Experience practice. For this article, I researched the relevant data points, built them into a narrative, and laid out the copy for each page to support the client’s goal for the piece, which …